It’s hard to visit a landfill site without being struck by the craziness of taking very valuable minerals and resources out of the ground, using a lot of energy, turning them into short life products and then just dumping them back into the ground. It’s an absolutely monumental waste of energy and resources. As someone from the fashion industry might say, its just so last century. (Michael Pawlyn, The Guardian, November 21 2005)
The 1000 Cup Countdown Begins..
We know that everyone loves a coffee on the go but we just don’t want to be part of the problem. So we have 1000 biodegradable cups – cut out the little black and white QR code and bring it back with your own cup for a free coffee. When the cups run out – it’s BYO cup only!
The Problem with Packaging
Whilst some packaging is necessary in our modern industrialised food chain, unnecessary packaging is a waste:
Cost: It increases the price of the goods you buy. You are charged twice – first when you buy overpackaged products and then through council tax for disposing of your rubbish.
Waste: It wastes resources at every level: production, storage, transport and disposal.
Pollution: Landfill and incineration are the two main ways of dealing with un-recyclable packaging waste. These are major pollutants for people and the environment as they release greenhouse gases.
What about recycling? While some packaging is recycled, most ends up in landfill sites and some packaging is difficult and impossible to recycle. Recycling is certainly part of the solution, but it will only work if we use less packaging and adopt more ‘reusable’ ways of doing things – Unpackaged is based on this ethos.
Reduce by only buying what you need
Reuse by bringing your containers for a refill
Recycle what you can’t reuse
And… if you can’t reuse or recycle it then don’t buy it!