Imagining and delivering the future of reuse.
“The government agrees that more use of reusable packaging is desirable to increase the circularity of packaging... The government is working to stimulate innovation and overcome logistical and behavioural challenges around implementing reuse and refill schemes...
Through the Smart Sustainable Plastic Packaging Challenge, UK Research and Innovation (UKRI) has granted over £10.5m to a range of projects aimed at tackling some of the key barriers to the uptake and mainstreaming of reuse and refill models. One example is the Unpackaged project, which aims to remove the barriers to the large-scale adoption of instore refill in conventional retail environments.”
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